Direct Marketing Survey: Congrats to the Draw Winners and Thanks to All who Participated

Thanks to everyone who participated in our study about direct farm/ranch marketing in Canada and the United States. We had just under 200 respondents to our survey and interviewed about fifty farmers. We’re currently working through the results and will keep you posted as results are written up. Every person who returned a survey was entered to win a random draw for a prize. My next door neighbor and I drew three names. First prize went to Dan Cwach from South Dakota. Second prize went to Jim Tingle from British Columbia. Third prize went to Paul Fradette from Saskachewan.

The was one component of a publicly funded study on direct farm marketing in Canada and the United States. The overall objective of the project is to better understand the motivations, barriers and successes of direct farm marketing as well as the role of government in supporting or inhibiting direct farm marketing. We are also interested in how this varies between Canada and the United States and between the Great Plains and the Pacific Northwest.  This study is part of a PhD degree, the results of which will be included in a thesis, research papers and communicated broadly to help guide policymaking and program development related to food systems in Canada and the U.S.